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Unlikely brand partnerships

by Nikhil Gharekhan, Managing Partner, Presciant What are unlikely brand partnerships? Early in 2024, the romance of Taylor Swift and Travis Kelce, stars of music and sports, captured the world’s attention, ignited social media, and spawned conspiracy theories. It also…

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2024 Prediction #1 A Year of Chaos--Change for the Worse AND Change for the Better 2023 was grim. Wars, climate disasters, political and cultural polarization. We see no end to this. The disruption will continue and get worse in 2024.…

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