Talk to us to answer the most important questions about the potential of your brand:
What should your brand stand for, to realize its best future?
Should we change our name? Does our visual identity need updating?
What is the optimized brand architecture to increase sales?
How does your brand measure up vs. competitors?
How to make the right strategic brand decisions pre and post M&A?
How to make a case for investment in brand marketing?
Brand has the power to deliver Alpha, the financial edge every company seeks.
RECENT INSIGHTS
Brand Is Everything. Everything Is Brand.
by Yitzchak Grant “We don’t believe in marketing.” I’ve heard this too many times. Usually…
Nation Branding: What Thailand, Vietnam, and Australia Teach Us
by Hecson Olguin Nation branding, the way countries present themselves externally, is deeply connected to…
The M&A Brand Trap
Mergers and acquisitions are a trap, a brand trap, and most managers walk right into…